Who am i?

Welcome to my portfolio! Let me tell you a little about myself. I graduated from Syracuse University with a degree in advertising in 2025. With a focus in strategy, I have experience with media planning and buying, audience insights, message testing, brand and media strategy, and more. This site is the chance to introduce myself to you, mysterious reader, and showcase my work and experience.

Over the past four years, I’ve had the opportunity to work on integrated campaigns for some pretty special brands and organizations, including AT&T, McDonald’s, the Everson Art Museum, Tidal, and more. From expansive product launches to interactive digital experiences, I’ve helped shape campaigns that connect with real people and get real results.

My work spans media planning, brand positioning, social strategy, content development, and creative execution. I’m just as comfortable in a brainstorm as I am deep in campaign analytics, always looking for insights that lead to big ideas.

Outside of work, you’ll find me experimenting with new recipes, watching sports—but mostly soccer—and staying way too current on content trends across social platforms (call it a professional hazard). I also am an avid travel lover and have quite the magnet collection to prove it. It’s like having a tiny, colorful gallery of memories I can revisit at any time. Because I spend so much time in the digital world, especially for my career, having something tangible to remember people, places, and trips by is a way for me to hold onto the moments that make life feel more real.

Whether you’re here to collaborate, connect, or tell me about anything weird you collect, I’m glad you stopped by.